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The EZ/EC Initiative is designed to afford communities real opportunities
for growth and revitalization. The framework for the Initiative is embodied
in four key principles:
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1. Strategic Vision for Change
2. Community-based Partnerships
3. Economic Opportunity
4. Sustainable Community Development.
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The Strategic Vision for Change identifies what a community will become
in the future and a statement of the values in the community used to create
its "vision". The Strategic Visions should identify realistic goals and
a strategy for achieving these goals. The vision should also define a
performance measurement system which will provide the framework for measuring
progress and evaluating and adjusting the Strategic Plan for a given community.
A vision for change describes what the community wants to become-for example,
a community may envision itself as a center for emerging technologies
or for innovative methods of educating residents using information technology
in partnerships with a nearby university or community college. A community
may envision itself as a key export center for certain farm products or
customized manufacturing goods; as a health care center; or as a vibrant
residential area focused around an active local school, with access to
jobs, retail markets, recreation and entertainment.
A vision for change is not a laundry list of concerns, shortcomings and
deficits. Instead, it is a strategic map for revitalization. It builds
on assets and coordinates a response to the needs of a community-such
as public safety, human and social services, and environmental protection.
It takes into account linkages to the larger region and how information
technology can facilitate achievement of the strategic vision.
In pursuing its strategic vision, each EZ applicant was to create a plan
that:
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- States a clear vision and goals for the future
- Explains how the vision creates economic opportunity, encourages self-sufficiency,
and promotes sustainable community development
- Builds on the assets and opportunities available and presents a coordinated
strategy toward solving them
- Sets outs performance standards for measuring progress, and a framework
for evaluating and making future adjustments to the Strategic Plan.
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The Community-Based Partnerships principle encourages all stakeholders
in a community to participate in the revitalization of distressed neighborhoods.
Partnerships include residents, businesses, local political leaders,
local, state and Federal governments, community development corporations,
local public health and social service departments, regional planning
organizations, unions, environmental groups, schools and universities,
faith-based organizations, and other community groups.
Communities that stand together are communities that can rise together.
Communities cannot succeed with public resources alone. The EZ/EC Initiative
is grounded in the belief that each community knows how best to solve
its problems, and that residents, businesses, government, and non-profits
must all work as partners to revitalize distressed neighborhoods. The
Federal EZ/EC grant funds and tax credits provide seed money designed
to help get revitalization efforts in motion, but partners in local communities,
along with the assets they bring to the table, must work with the community
to achieve sustainable results.
Resident participation in planning and decision making is another key
component of Community-Based Partnerships. Successful and sustained revitalization
starts with residents. Residents must be involved in identifying the Strategic
Vision for Change, developing specific goals, and crafting solutions.
Residents must also play an active role in implementing and monitoring
their plan for revitalization through governance structures that provide
them with a real voice in decision making. Each EZ/EC is responsible for
designing its own governance structure, which typically is a board composed
of local decision makers chosen from a cross-section of the stakeholders
in each community. Boards should not be so large as to be unwieldy in
operation, yet they must permit an opportunity for all key stakeholders
to participate. Some communities established a non-profit to implement
their Strategic Plans and they used the non-profit's Board of Directors
as the governance mechanism for the Zone. Others created stand-alone advisory
boards to guide local officials during implementation.
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Economic Opportunity includes creating jobs within the designated EZ/EC
community and linking residents to jobs throughout the region; providing
entrepreneurs with technical assistance; providing greater access to capital
and credit for businesses so they can expand and create job opportunities
for residents; and providing residents with access to job training and
job placement services, including those associated with Welfare-to-Work
and school-to-work initiatives.
The first priority in revitalizing distressed communities is to create
economic opportunities-jobs for residents. The creation of jobs, both within
the community and throughout the region, provides the foundation on which
residents can become economically self-sufficient.
Communities should work with local businesses to understand their employment
needs and to develop programs that match residents with real job opportunities.
They should also develop programs to increase the flow of capital and
credit to businesses so they can expand and create new high-wage jobs.
Programs have included small business assistance centers, SBA One-Stop
Capital Shops, Community Development Banks (CBDs), micro-enterprise credit
programs, and loan pools.
An EZ/EC designee should understand:
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- The existing economic base of the area including those sectors that
will most likely provide job opportunities for residents;
- The credit and capital needs of business and the type of labor skills
they need;
- The skill levels of residents and the kinds of programs that could
upgrade those job skills;
- The barriers to employment such as child care, transportation, drug
treatment, low job skills, etc., and how those barriers may be overcome;
- How the changing metropolitan, regional, national and global economic
conditions, including military base closure and out- migration, affect
the economic base; and
- How to bring jobs to the workforce and how to get people to job opportunities
by improving transportation infrastructure.
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Sustainable Community Development advances the creation of livable and
vibrant communities through comprehensive approaches that coordinate economic,
physical, environmental, community and human development. These approaches
should preserve the environment and historic landmarks, address "brownfields"
clean-up and redevelopment, explore the economic development advantages
of energy efficiency and the use of renewable energy resources, and improve
the quality of and/or access to health care and human services, education,
child care, affordable housing, transportation and public safety.
While job creation is a critical first step toward the creation of livable
and vibrant communities, the ability to sustain that positive momentum
depends upon a coordinated and comprehensive strategy that creates an
environment where human initiative, work and stable families can flourish.
A community where the streets are safe, the air and water are clean,
housing is affordable and secure, and human services are accessible, and
where a vital civic spirit is nurtured by innovated design, is a community
that can be a source of strength and hope for its residents. Sustainable
Community Development promotes a holistic approach to revitalization through
the coordination of economic, physical, environmental, community and human
resources.
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